Part IV: Developing Insights

“A learning organization is an organization skilled at creating, acquiring, and transferring knowledge, and at modifying its behavior to reflect new knowledge and insights.”

-David A. Garvin (Garvin 1993)

Once your data is prepared, you can begin to make sense of it and develop insights about its meaning. For many, this is where the data analysis process becomes the most fulfilling. This is the point where you get to reap what you’ve sown in the previous phases of the data analysis lifecycle.